House prices in Southern Row, London, W10
61 homes have sold on Southern Row (W10) since 1995, the first in 1995. Over the last five years the median sold price was £367,500 from 6 sales, 55% below the Westminster median of £825,000and against £627,500 across W10. Sales here have been flats 92%, terraced 6%, semi-detached 2%.
- Median sold price
- £367,500
- last five years · 6 sales
- Half of sales were above this price, half below
- Price per sq ft
- £570
- based on 3 of 6 sales
- Sales matched to an EPC floor area
- Sales since 1995
- 61
- 3 in the last 12 months
- Latest sale
- £162,500
- 29 Sept 2025
- vs Westminster
- −55%
- Westminster median £825,000
Every sale on Southern Row, W10
› 44d W10 5AN · Flats £650,000· 6 Mar 2026
| 6 Mar 2026 | £650,000 | Flats · Leasehold | 721 sq ft · £901/sq ft | first recorded sale |
› Apartment 17, 84 W10 5JS · Flats £162,500· 29 Sept 2025 · 2 sales
| 29 Sept 2025 | £162,500 | Flats · Leasehold | 678 sq ft · £240/sq ft | +3% vs 2016 |
| 29 Apr 2016 | £157,500 | Flats · Leasehold · New build | 678 sq ft · £232/sq ft | first recorded sale |
› Flat 24, Bartholomew House, 4 W10 5AG · Flats £355,000· 10 Sept 2025 · 2 sales
| 10 Sept 2025 | £355,000 | Flats · Leasehold | +1% vs 2014 | |
| 13 May 2014 | £350,000 | Flats · Leasehold | first recorded sale |
› Flat 51, Octavia House W10 5AE · Flats £350,000· 16 Jan 2025 · 2 sales
| 16 Jan 2025 | £350,000 | Flats · Leasehold | 614 sq ft · £570/sq ft | first recorded sale |
| 24 Sept 2015 | £450,000 | Flats · Leasehold | 614 sq ft · £733/sq ft | +29% vs 2025 |
› Flat 13, 77 - 79 W10 5AL · Flats £946,000· 28 Jun 2023
| 28 Jun 2023 | £946,000 | Flats · Leasehold | first recorded sale | |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 26, Bartholomew House, 4 W10 5AG · Flats £380,000· 2 Jun 2023 · 2 sales
| 2 Jun 2023 | £380,000 | Flats · Leasehold | +62% vs 2010 | |
| 29 Jan 2010 | £234,588 | Flats · Leasehold · New build | first recorded sale |
› Flat 15, Liberty Court, 77 - 79 W10 5AL · Flats £946,000· 19 May 2023
| 19 May 2023 | £946,000 | Flats · Leasehold | first recorded sale | |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 11, 77 - 79 W10 5AL · Flats £946,000· 19 May 2023
| 19 May 2023 | £946,000 | Flats · Leasehold | first recorded sale | |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 14, Liberty Court, 77 - 79 W10 5AL · Flats £924,000· 19 May 2023
| 19 May 2023 | £924,000 | Flats · Leasehold | first recorded sale | |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 16, Liberty Court, 77 - 79 W10 5AL · Flats £924,000· 19 May 2023
| 19 May 2023 | £924,000 | Flats · Leasehold | first recorded sale | |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 12, 77 - 79 W10 5AL · Flats £924,000· 19 May 2023
| 19 May 2023 | £924,000 | Flats · Leasehold | first recorded sale | |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 19, Bartholomew House, 4 W10 5AG · Flats £476,000· 20 Oct 2022 · 2 sales
| 20 Oct 2022 | £476,000 | Flats · Leasehold | −12% vs 2016 | |
| 30 Sept 2016 | £540,000 | Flats · Leasehold | first recorded sale |
› Flat 58, Octavia House W10 5AE · Flats £505,000· 15 Sept 2020 · 2 sales
| 15 Sept 2020 | £505,000 | Flats · Leasehold | 667 sq ft · £757/sq ft | +102% vs 2010 |
| 4 May 2010 | £249,950 | Flats · Leasehold | 667 sq ft · £375/sq ft | first recorded sale |
› Flat 23, Bartholomew House, 4 W10 5AG · Flats £373,000· 31 Jul 2020 · 2 sales
| 31 Jul 2020 | £373,000 | Flats · Leasehold | first recorded sale | |
| 17 Mar 2010 | £224,588 | Flats · Leasehold · New build | −40% vs 2020 |
› Flat 16, Bartholomew House, 4 W10 5AG · Flats £500,000· 29 May 2019 · 2 sales
| 29 May 2019 | £500,000 | Flats · Leasehold | +67% vs 2009 | |
| 13 Oct 2009 | £299,597 | Flats · Leasehold · New build | first recorded sale |
› Flat 18, Bartholomew House, 4 W10 5AG · Flats £375,000· 25 Apr 2019 · 2 sales
| 25 Apr 2019 | £375,000 | Flats · Leasehold | +67% vs 2010 | |
| 30 Jul 2010 | £224,589 | Flats · Leasehold · New build | first recorded sale |
› Flat 27, Octavia House W10 5AE · Flats £400,000· 2 Feb 2018
| 2 Feb 2018 | £400,000 | Flats · Leasehold | 635 sq ft · £630/sq ft | first recorded sale |
› Flat 54, Octavia House W10 5AE · Flats £450,000· 10 Apr 2017 · 2 sales
| 10 Apr 2017 | £450,000 | Flats · Leasehold | 721 sq ft · £624/sq ft | first recorded sale |
| 8 Nov 2001 | £170,000 | Flats · Leasehold | 721 sq ft · £236/sq ft | −62% vs 2017 |
› Flat 6, 77 - 79 W10 5AL · Flats £850,000· 10 Feb 2017
| 10 Feb 2017 | £850,000 | Flats · Leasehold | 958 sq ft · £887/sq ft | first recorded sale |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 8, 77 - 79 W10 5AL · Flats £850,000· 10 Feb 2017
| 10 Feb 2017 | £850,000 | Flats · Leasehold | 958 sq ft · £887/sq ft | first recorded sale |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 9, 77 - 79 W10 5AL · Flats £750,000· 10 Feb 2017
| 10 Feb 2017 | £750,000 | Flats · Leasehold | 710 sq ft · £1056/sq ft | first recorded sale |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 4, 77 - 79 W10 5AL · Flats £775,000· 10 Feb 2017
| 10 Feb 2017 | £775,000 | Flats · Leasehold | 883 sq ft · £878/sq ft | first recorded sale |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 2, 77 - 79 W10 5AL · Flats £950,000· 10 Feb 2017
| 10 Feb 2017 | £950,000 | Flats · Leasehold | 1,216 sq ft · £781/sq ft | first recorded sale |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 10, 77 - 79 W10 5AL · Flats £575,000· 10 Feb 2017
| 10 Feb 2017 | £575,000 | Flats · Leasehold | 517 sq ft · £1113/sq ft | first recorded sale |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 3, 77 - 79 W10 5AL · Flats £550,000· 10 Feb 2017
| 10 Feb 2017 | £550,000 | Flats · Leasehold | 624 sq ft · £881/sq ft | first recorded sale |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 7, 77 - 79 W10 5AL · Flats £1,000,000· 10 Feb 2017
| 10 Feb 2017 | £1,000,000 | Flats · Leasehold | 1,055 sq ft · £948/sq ft | first recorded sale |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 1, 77 - 79 W10 5AL · Flats £1,000,000· 10 Feb 2017
| 10 Feb 2017 | £1,000,000 | Flats · Leasehold | 1,475 sq ft · £678/sq ft | first recorded sale |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 5, 77 - 79 W10 5AL · Flats £1,000,000· 10 Feb 2017
| 10 Feb 2017 | £1,000,000 | Flats · Leasehold | 1,066 sq ft · £938/sq ft | first recorded sale |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 1, Bartholomew House, 4 W10 5AG · Flats £400,000· 20 Dec 2016 · 2 sales
| 20 Dec 2016 | £400,000 | Flats · Leasehold | 495 sq ft · £808/sq ft | −53% vs 2009 |
| 10 Sept 2009 | £860,000 | Flats · Leasehold · New build | 495 sq ft · £1737/sq ft | first recorded sale |
› Flat 25, Bartholomew House, 4 W10 5AG · Flats £402,400· 1 Nov 2016 · 2 sales
| 1 Nov 2016 | £402,400 | Flats · Leasehold | 474 sq ft · £850/sq ft | +79% vs 2010 |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
| 15 Feb 2010 | £224,588 | Flats · Leasehold · New build | 474 sq ft · £474/sq ft | first recorded sale |
› Apartment 26, 84 W10 5JS · Flats £173,125· 10 Aug 2016
| 10 Aug 2016 | £173,125 | Flats · Leasehold · New build | 689 sq ft · £251/sq ft | first recorded sale |
› Apartment 15, 84 W10 5JS · Flats £153,750· 21 Jun 2016
| 21 Jun 2016 | £153,750 | Flats · Leasehold · New build | 667 sq ft · £230/sq ft | first recorded sale |
› Flat 27, Bartholomew House, 4 W10 5AG · Flats £410,000· 17 Jun 2016 · 2 sales
| 17 Jun 2016 | £410,000 | Flats · Leasehold | 506 sq ft · £810/sq ft | first recorded sale |
| 24 Sept 2009 | £225,000 | Flats · Leasehold · New build | 506 sq ft · £445/sq ft | −45% vs 2016 |
› Apartment 9, 84 W10 5JS · Flats £152,125· 11 May 2016
| 11 May 2016 | £152,125 | Flats · Leasehold · New build | 667 sq ft · £228/sq ft | first recorded sale |
› Apartment 21, 84 W10 5JS · Flats £155,000· 4 May 2016
| 4 May 2016 | £155,000 | Flats · Leasehold · New build | 667 sq ft · £232/sq ft | first recorded sale |
› Apartment 11, 84 W10 5JS · Flats £154,875· 29 Apr 2016
| 29 Apr 2016 | £154,875 | Flats · Leasehold · New build | 678 sq ft · £228/sq ft | first recorded sale |
› Apartment 23, 84 W10 5JS · Flats £156,250· 29 Apr 2016
| 29 Apr 2016 | £156,250 | Flats · Leasehold · New build | 667 sq ft · £234/sq ft | first recorded sale |
› Flat 33, Bartholomew House, 4 W10 5AG · Flats £422,500· 6 Oct 2015 · 2 sales
| 6 Oct 2015 | £422,500 | Flats · Leasehold | +72% vs 2009 | |
| 5 Nov 2009 | £245,000 | Flats · Leasehold · New build | first recorded sale |
› Flat 10, Bartholomew House, 4 W10 5AG · Flats £360,000· 18 Sept 2015 · 2 sales
| 18 Sept 2015 | £360,000 | Flats · Leasehold | +60% vs 2010 | |
| 26 Mar 2010 | £224,588 | Flats · Leasehold · New build | first recorded sale |
› 46 W10 5AN · Terraced £1,667,500· 26 Mar 2015 · 2 sales
| 26 Mar 2015 | £1,667,500 | Terraced · Freehold | 1,550 sq ft · £1076/sq ft | +218% vs 2010 |
| 4 Mar 2010 | £525,000 | Terraced · Freehold | 1,550 sq ft · £339/sq ft | first recorded sale |
› 44a W10 5AN · Flats £470,000· 19 Jan 2015
| 19 Jan 2015 | £470,000 | Flats · Leasehold | first recorded sale |
› Flat 31, Bartholomew House, 4 W10 5AG · Flats £375,000· 18 Aug 2014
| 18 Aug 2014 | £375,000 | Flats · Leasehold | first recorded sale | |
| Additional transaction (e.g. buy-to-let, repossession or corporate purchase), so not used in averages. | ||||
› Flat 29, Bartholomew House, 4 W10 5AG · Flats £330,000· 24 Oct 2012
| 24 Oct 2012 | £330,000 | Flats · Leasehold | 657 sq ft · £503/sq ft | first recorded sale |
› Flat 22, Bartholomew House, 4 W10 5AG · Flats £320,000· 20 Jul 2012 · 2 sales
| 20 Jul 2012 | £320,000 | Flats · Leasehold | first recorded sale | |
| 26 Mar 2010 | £224,588 | Flats · Leasehold · New build | −30% vs 2012 |
› Flat 31, Octavia House W10 5AE · Flats £217,500· 13 Jul 2012 · 2 sales
| 13 Jul 2012 | £217,500 | Flats · Leasehold | 495 sq ft · £439/sq ft | +269% vs 1997 |
| 5 Dec 1997 | £59,000 | Flats · Leasehold | 495 sq ft · £119/sq ft | first recorded sale |
› Flat 15, Bartholomew House, 4 W10 5AG · Flats £225,000· 31 Mar 2010
| 31 Mar 2010 | £225,000 | Flats · Leasehold · New build | first recorded sale |
› Flat 14, Bartholomew House, 4 W10 5AG · Flats £219,588· 12 Mar 2010
| 12 Mar 2010 | £219,588 | Flats · Leasehold · New build | first recorded sale |
› Flat 30, Bartholomew House, 4 W10 5AG · Flats £229,588· 11 Mar 2010
| 11 Mar 2010 | £229,588 | Flats · Leasehold · New build | 474 sq ft · £485/sq ft | first recorded sale |
› Flat 56, Octavia House W10 5AE · Flats £235,000· 12 Feb 2010
| 12 Feb 2010 | £235,000 | Flats · Leasehold | 721 sq ft · £326/sq ft | first recorded sale |
› Flat 12, Bartholomew House, 4 W10 5AG · Flats £219,588· 5 Feb 2010
| 5 Feb 2010 | £219,588 | Flats · Leasehold · New build | first recorded sale |
› Flat 21, Bartholomew House, 4 W10 5AG · Flats £224,588· 29 Jan 2010
| 29 Jan 2010 | £224,588 | Flats · Leasehold · New build | first recorded sale |
› Flat 17, Bartholomew House, 4 W10 5AG · Flats £219,597· 30 Oct 2009
| 30 Oct 2009 | £219,597 | Flats · Leasehold | first recorded sale |
› Flat 8, Bartholomew House, 4 W10 5AG · Flats £219,595· 23 Oct 2009
| 23 Oct 2009 | £219,595 | Flats · Leasehold · New build | 517 sq ft · £425/sq ft | first recorded sale |
› Flat 34, Bartholomew House, 4 W10 5AG · Flats £349,597· 19 Oct 2009
| 19 Oct 2009 | £349,597 | Flats · Leasehold · New build | first recorded sale |
› Flat 20, Bartholomew House, 4 W10 5AG · Flats £230,000· 18 Sept 2009
| 18 Sept 2009 | £230,000 | Flats · Leasehold · New build | 495 sq ft · £465/sq ft | first recorded sale |
› 50 W10 5AN · Semi-detached £1,200,000· 11 Jun 2007 · 3 sales
| 11 Jun 2007 | £1,200,000 | Semi-detached · Freehold | 2,519 sq ft · £476/sq ft | +943% vs 1995 |
| 1 Dec 1995 | £115,000 | Terraced · Freehold | 2,519 sq ft | first recorded sale |
| 11 Sept 1995 | £77,500 | Terraced · Freehold | 2,519 sq ft | −94% vs 2007 |
› 44b W10 5AN · Flats £54,565· 19 Sept 2002
| 19 Sept 2002 | £54,565 | Flats · Leasehold | 797 sq ft · £69/sq ft | first recorded sale |
› Flat 60, Octavia House W10 5AE · Flats £147,000· 4 Sept 2001 · 2 sales
| 4 Sept 2001 | £147,000 | Flats · Leasehold | 689 sq ft · £213/sq ft | +352% vs 1998 |
| 27 Apr 1998 | £32,500 | Flats · Leasehold | 689 sq ft | first recorded sale |
› 44c W10 5AN · Flats £150,000· 15 Nov 1999
| 15 Nov 1999 | £150,000 | Flats · Leasehold | 603 sq ft · £249/sq ft | first recorded sale |
At your size
A 90 m² (970 sq ft) home in W10 is worth roughly £771k–£1.08m at the district's typical £796–£1119 per square foot (365 sales, two years). That is a range, not a valuation.
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Sources and method. Sales completed to August 2026, as registered by 4 Oct 2026 · headline figures cover the 12 months to June 2026 (later months are still being registered).Next HM Land Registry release ~28 Oct 2026. Medians unless stated; averages only where 30 or more sales. Category A sales only (standard price-paid transactions), houses and flats.
Contains HM Land Registry data © Crown copyright and database right 2021. This data is licensed under the Open Government Licence v3.0. Floor areas derived from Energy Performance Certificate data © Crown copyright, licensed under the Open Government Licence v3.0. Contains OS data © Crown copyright and database right 2026. Contains Royal Mail data © Royal Mail copyright and database right 2026. Source: Office for National Statistics licensed under the Open Government Licence v3.0.
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